Start Global Insights

Discover the ins and outs of entering Japan's business landscape. In this episode, we're joined by Satoru Madono, a Japanese expert with over 40 years of experience in international finance and assisting foreign corporations in establishing a foothold in Japan.

Join us as Satoru provides valuable insights and strategies for exporters looking to thrive in Japan's unique business environment. From historical influences to modern challenges, this episode offers a comprehensive guide to success.

Key points from the interview:

- Closed and Inward-Oriented Country

- Government Protectionism

- Choosing the Right Local Agent. What to consider

- Identifying Key Contacts

- Tokyo and Beyond: what other cities are good for entry

- Building Relationships and Trust

- Addressing Stereotypes

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Apple podcasts: https://apple.co/3XOb1Hq

Google podcasts: https://bit.ly/3rmpA8R

YouTube: https://bit.ly/46FHZxA

In your browser: https://bit.ly/3JRjQu8

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Access the best, trustworthy small and medium businesses. You may request cooperation with Ukrainian business here: https://www.dobizwithua.com/

Almost all foreign experts Start Global Insights podcast interviews say this magical phrase to the exporters: Do your homework and research the market you are going to enter.

So, the next episode will be devoted to the topic of Market research.

The explainer is split into three easy steps that one should follow to complete systematic market research.

Here are some key points from the episode:

• Set clear goals for your market research. What do you want to achieve with your research? Do you want to understand the size of the market, the needs of your target customers, or the competitive landscape? Once you know your goals, you can tailor your research accordingly.
• Use a variety of sources of information. Primary sources, such as surveys and interviews, can provide valuable insights into the local market. Secondary sources, such as industry reports and government data, can help you understand the broader context.
• Analyze and summarize your data carefully. Once you have collected your data, you need to take the time to analyze it carefully. This will help you identify trends and patterns that can inform your decision-making.
• Use your market research data to develop an export strategy. The goal of market research is to help you make informed decisions about your export strategy. Once you have a good understanding of the local market, you can develop a strategy that is tailored to your specific needs and goals.

We hope this episode has given you a better understanding of how to conduct market research for exporters. If you have any questions, please feel free to write to podcasts@start-global.biz or leave a comment on YouTube or Apple Podcast.

Don't miss the next episode, subscribe to the Start Global Insights podcast on all major platforms and YouTube.

Speakers LinkedIn Profiles:

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

Please, give us your feedback on Apple podcasts or write to the email: podcast@start-global.biz

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Access the best, trustworthy small and medium businesses. You may request cooperation with Ukrainian business here: https://www.dobizwithua.com/

Subscribe and listen to Start Global Insights podcast on other platforms:

Spotify: https://spoti.fi/44mCiDg

Apple podcasts: https://apple.co/3XOb1Hq

Google podcasts: https://bit.ly/3rmpA8R

YouTube: https://bit.ly/46FHZxA

In your browser: https://bit.ly/3JRjQu8

This episode is devoted to trade with Canada. Part 1.

Our guest is Maria Guzman, a Senior International Market Consultant at Ontario Ministry of Economic Development.

Maria has 15+ years of experience in international business development with Government & Export Development sector, private Companies and Non/for profit organizations.

We will discuss:

• the multinational business culture in Canada
• Canada as a gateway to the US market
• packaging regulations and product adaptation
• information sources to analyze different regions of Canada
• the significance of a personalized approach when dealing with potential Canadian buyers
• and much more...

Stay tuned for Part 2, where we dive deeper into Canadian buyer expectations and provide additional insights for a successful market entry.

Don't miss the next episode, subscribe to the Start Global Insights podcast on all major platforms and YouTube.

Speakers LinkedIn Profiles:

Guest, Maria Guzman https://www.linkedin.com/in/-mariaguzman-/

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

Please, give us your feedback on Apple podcasts or write to the email: podcast@start-global.biz

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Access the best, trustworthy small and medium businesses. You may request cooperation with Ukrainian business here: https://www.dobizwithua.com/

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/

Subscribe and listen to Start Global Insights podcast on other platforms:

Spotify: https://spoti.fi/44mCiDg

Apple podcasts: https://apple.co/3XOb1Hq

Google podcasts: https://bit.ly/3rmpA8R

YouTube: https://bit.ly/46FHZxA

In your browser: https://bit.ly/3JRjQu8

In this episode we will talk about Israel, one of my favourite countries in terms of international business that I use as an example in my international expansion strategy courses.

My guest in this episode is Or Haviv, a partner, and head of innovation at Arieli Capital.

Or has more than 17 years of experience in working with Israeli innovation ecosystem and innovation centres, and will share with you the insights about this side of the country and how to use it to enter the worlds markets.

Don't forget to subscribe to Start Global Insights on Apple or Google podcast, YouTube, Spotify and other major podcast platforms.

In the episode about Israel we discussed:

• Israel's position as a strategic location at the crossroads of Europe, Asia, and Africa, making it a gateway to these markets.
• The country's strong ties with international markets and participation in free trade agreements, such as with the European Union and the United States, providing exporters with access to a wide range of global customers and enabling favorable trade conditions.
• The country's diverse population, including immigrants from various countries, contributing to a relatively high per capita income and strong purchasing power.
• Israel's reputation as a thriving and technologically advanced economy, particularly in high-tech industries such as cybersecurity, software development, and pharmaceuticals.
• The importance of Israel's innovation ecosystem, which has positioned the country as the second-largest hub for unicorn companies after Silicon Valley.

If you want to hear more about finding your clients abroad, please, leave us your feedback on Apple podcast or write to the podcast@start-global.biz

Speakers LinkedIn Profiles:

Guest, Or Haviv https://www.linkedin.com/in/or-haviv-7462356/

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/

Subscribe and listen to Start Global Insights podcast on other platforms:

Spotify: https://spoti.fi/44mCiDg

Apple podcasts: https://apple.co/3XOb1Hq

Google podcasts: https://bit.ly/3rmpA8R

YouTube: https://bit.ly/46FHZxA

In your browser: https://bit.ly/3JRjQu8

Welcome to the podcast episode, where we explore the exciting topic of entering the UK market.

Our guest, Anne Gadd, brings a wealth of experience from her two diverse careers in commerce and law firm marketing. Anne shares invaluable insights on the challenges and opportunities that await businesses looking to establish themselves in the UK.

From understanding the vastness of the market and choosing the right location to navigating regulatory compliance, Anne emphasizes the importance of thorough research and preparation. She also highlights the significance of creating a strong online presence and engaging marketing materials tailored to the English audience.

Additionally, Anne offers practical advice on networking, building relationships with decision-makers, and persevering through the sometimes-lengthy business development process.

Don't forget to subscribe to Start Global Insights on Apple or Google podcast, YouTube, Spotify and other major podcast platforms.

In the episode, we will discuss:

• The opportunities and challenges of entering the UK market as an exporter.
• The importance of thorough market research and understanding the size and dynamics of the sector you're targeting.
• Choosing the right location in the UK to establish your business, considering cities like London, Manchester, Birmingham, or Liverpool based on industry sectors.
• Compliance and regulatory considerations for foreign companies, including the introduction of laws to prevent money laundering and other breaches.
• Strategies for building strong relationships with UK customers and understanding cultural nuances that can impact business interactions, such as communication styles and business etiquette.
• The role of digital marketing and e-commerce in expanding your reach and attracting UK customers, including leveraging social media, online advertising, and optimizing your website for local search engine optimization (SEO).

If you want to hear more about finding your clients abroad, please, leave us your feedback on Apple podcast or write to the podcast@start-global.biz

Speakers LinkedIn Profiles:

Guest, Anne Gadd https://www.linkedin.com/in/anne-gadd-6a23a915/

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/

Subscribe and listen to Start Global Insights podcast on other platforms:

Spotify: https://spoti.fi/44mCiDg

Apple podcasts: https://apple.co/3XOb1Hq

Google podcasts: https://bit.ly/3rmpA8R

YouTube: https://bit.ly/46FHZxA

In your browser: https://bit.ly/3JRjQu8

So, it’s been a quite interesting and exciting time during the first season of the Start Global Insights.We have prepared and recorded 17 episodes of the podcast for exporters, including stories and secrets about 10 different countries.And now it’s time for a small break. We will be back with the new season in one months. And meanwhile you can enjoy listening our episodes about making business in Poland, Romania, Germany, Sweden, Finland, USA, Italy, Estonia, Denmark and of course Ukraine.In the new season we are waiting for the guest from Israel, Norway, United Arab Emirates and many more.See you in the next Season of the Start Global Insights.

Can the tradeshows be an effective tool for your international expansion?

Many would say – no. But it’s like in he old joke about pesto recipe “Your pesto recipe is bad, I did all what you wrote, but I didn’t have pine nuts, olive oil and basil, so I took peanuts, sunflower oil and parsley – nothing close to the real pesto souse” 😊

In this episode of the Start Global Insights I talk to Julia Lisovska, commercial director of the successful Ukrainian family-owned furniture producer Tivoli that exports to more than 24 countries of the world.

Julia is sharing their way of going globally and reveals the secrets of successful tradeshows participation.

We have discussed:

• How to use tradeshows and expos efficiently.

• Why export is inevitable if you would like to grow.

• How hard is to find clients abroad.

• Why long-term thinking is a must in international business.

• And much more.

If you want to hear more about finding your clients abroad, please, leave us your feedback on Apple podcast or write to the podcast@start-global.biz

Speakers LinkedIn Profiles:

Guest, Julia Lisovska https://www.linkedin.com/in/julia-lisovska-74893598/

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/

Listen the Start Global Insights Podcast on all major podcast platforms and YouTube.

How to generate leads? How to find clients abroad? These are the most common questions from the exporters that I hear in my consulting practice.

So I decided to invite the expert in international lead generation, Maryna Solomanchuk, the CEO of Sparklead.

Maryna shared her experience in this field, and we will discuss the following:

• What is the process of lead generation

• What’s the most important in this process

• Why you can’t just send out emails and when it becomes a SPAM

• Why buying a clients database may be a bad idea

• What tools may be use for automatization of the lead generation process

• And much more.

If you want to hear more about finding your clients abroad, please, leave us your feedback on Apple podcast or write to the podcast@start-global.biz

The tools, mentioned by Maryna in the episode:

LinkedIn data extraction: https://phantombuster.com/

Customer data providers: https://www.zoominfo.com/ https://seamless.ai/

B2B lead generation: http://bit.ly/3ZvYxDE

CRM: https://www.creatio.com/crm ; https://www.pipedrive.com

Speakers LinkedIn Profiles:

Guest, Maryna Solomanchuk https://www.linkedin.com/in/marina-solomanchuk-25775b39/

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/

Listen the Start Global Insights Podcast on all major podcast platforms and YouTube.

In this episode we will talk about Ukraine and how to do business in the country as even during the war it has a tremendous potential for international trade.

And not to be bias about the country I asked the General Manger of Cisco Ukraine, Serhiy Martynchuk to help me with insights.

Sergii has more than 20 years of experience in sales and developing business in Ukraine and several other CIS countries.

We will talk about the following:

• How’s the business in Ukraine doing during the war.

• What is the roadmap for entering Ukrainian market.

• Ukraine does not have other choice than to win.

• How easy it is to reach the decision makers.

• How to find proper partner in Ukraine.

• Is it possible to do business with government.

• How digitalization fights corruption.

• What are the opportunities after the war and why you need to start preparing already now.

• What is the negotiation culture in Ukraine.

• Is there any difference between CIS countries and Ukraine.

• Why many foreign businesses have big interest towards the country despite the war.

And so much more that we definitely want to make another episode about that.

And if you want to hear more about Ukrainian business culture, please, leave us your feedback on Apple podcast or write to the podcast@start-global.biz

Speakers LinkedIn Profiles:

Guest, Sergii Martynchuk https://www.linkedin.com/in/sergii-martynchuk-5a31411/

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/

Listen the Start Global Insights Podcast on all major podcast platforms and YouTube.

The next episode is devoted to the one of the happiest countries in the world – Denmark.

Peter Kofler – Danish entrepreneur is sharing his experience and insights on how to make business in his country.

We will discuss:

• Why Denmark is a good choice to start your international expansion

• Is it easy to reach decision making persons in Denmark

• The Danish communication culture

• Is it worth taking part in Danish exhibitions

• The digitization in Denmark

• And much more…

Don't miss the next episode, subscribe to the Start Global Insights podcast on all major platforms and YouTube.

Speakers LinkedIn Profiles:

Guest, Peter Kofler https://www.linkedin.com/in/electrominds/

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

Please, give us your feedback on Apple podcasts or write to the email: podcast@start-global.biz

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Access the best, trustworthy small and medium businesses. You may request cooperation with Ukrainian business here: https://www.dobizwithua.com/

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/