Dmytro Shvets

Can the tradeshows be an effective tool for your international expansion?

Many would say – no. But it’s like in he old joke about pesto recipe “Your pesto recipe is bad, I did all what you wrote, but I didn’t have pine nuts, olive oil and basil, so I took peanuts, sunflower oil and parsley – nothing close to the real pesto souse” 😊

In this episode of the Start Global Insights I talk to Julia Lisovska, commercial director of the successful Ukrainian family-owned furniture producer Tivoli that exports to more than 24 countries of the world.

Julia is sharing their way of going globally and reveals the secrets of successful tradeshows participation.

We have discussed:

• How to use tradeshows and expos efficiently.

• Why export is inevitable if you would like to grow.

• How hard is to find clients abroad.

• Why long-term thinking is a must in international business.

• And much more.

If you want to hear more about finding your clients abroad, please, leave us your feedback on Apple podcast or write to the podcast@start-global.biz

Speakers LinkedIn Profiles:

Guest, Julia Lisovska https://www.linkedin.com/in/julia-lisovska-74893598/

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/

Listen the Start Global Insights Podcast on all major podcast platforms and YouTube.

How to generate leads? How to find clients abroad? These are the most common questions from the exporters that I hear in my consulting practice.

So I decided to invite the expert in international lead generation, Maryna Solomanchuk, the CEO of Sparklead.

Maryna shared her experience in this field, and we will discuss the following:

• What is the process of lead generation

• What’s the most important in this process

• Why you can’t just send out emails and when it becomes a SPAM

• Why buying a clients database may be a bad idea

• What tools may be use for automatization of the lead generation process

• And much more.

If you want to hear more about finding your clients abroad, please, leave us your feedback on Apple podcast or write to the podcast@start-global.biz

The tools, mentioned by Maryna in the episode:

LinkedIn data extraction: https://phantombuster.com/

Customer data providers: https://www.zoominfo.com/ https://seamless.ai/

B2B lead generation: http://bit.ly/3ZvYxDE

CRM: https://www.creatio.com/crm ; https://www.pipedrive.com

Speakers LinkedIn Profiles:

Guest, Maryna Solomanchuk https://www.linkedin.com/in/marina-solomanchuk-25775b39/

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/

Listen the Start Global Insights Podcast on all major podcast platforms and YouTube.

In this episode we will talk about Ukraine and how to do business in the country as even during the war it has a tremendous potential for international trade.

And not to be bias about the country I asked the General Manger of Cisco Ukraine, Serhiy Martynchuk to help me with insights.

Sergii has more than 20 years of experience in sales and developing business in Ukraine and several other CIS countries.

We will talk about the following:

• How’s the business in Ukraine doing during the war.

• What is the roadmap for entering Ukrainian market.

• Ukraine does not have other choice than to win.

• How easy it is to reach the decision makers.

• How to find proper partner in Ukraine.

• Is it possible to do business with government.

• How digitalization fights corruption.

• What are the opportunities after the war and why you need to start preparing already now.

• What is the negotiation culture in Ukraine.

• Is there any difference between CIS countries and Ukraine.

• Why many foreign businesses have big interest towards the country despite the war.

And so much more that we definitely want to make another episode about that.

And if you want to hear more about Ukrainian business culture, please, leave us your feedback on Apple podcast or write to the podcast@start-global.biz

Speakers LinkedIn Profiles:

Guest, Sergii Martynchuk https://www.linkedin.com/in/sergii-martynchuk-5a31411/

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/

Listen the Start Global Insights Podcast on all major podcast platforms and YouTube.

The next episode is devoted to the one of the happiest countries in the world – Denmark.

Peter Kofler – Danish entrepreneur is sharing his experience and insights on how to make business in his country.

We will discuss:

• Why Denmark is a good choice to start your international expansion

• Is it easy to reach decision making persons in Denmark

• The Danish communication culture

• Is it worth taking part in Danish exhibitions

• The digitization in Denmark

• And much more…

Don't miss the next episode, subscribe to the Start Global Insights podcast on all major platforms and YouTube.

Speakers LinkedIn Profiles:

Guest, Peter Kofler https://www.linkedin.com/in/electrominds/

Host, Dmytro Shvets https://www.linkedin.com/in/dshvets/

Please, give us your feedback on Apple podcasts or write to the email: podcast@start-global.biz

This podcast is made in a partnership with Do Business With Ukrainians, the platform of Ukrainian business teams you can work with now Work with verified teams.

Access the best, trustworthy small and medium businesses. You may request cooperation with Ukrainian business here: https://www.dobizwithua.com/

Create your international expansion strategy with Start Global, your guide to foreign markets. https://www.start-global.biz/